NORSEWEAR.

Norsewear started manufacturing nearly 60 years ago in a small New Zealand town in Central Hawke’s Bay called Norsewood, and the town is still very much the heart of the business. They’re the original brand of wool socks and accessories that started it all.

3 reasons to wear natural merino wool:

1. There’s a good reason sheep don’t feel the cold. It isn’t rocket science. Acrylic fabric may wick water away from your body but it gets wet. Wool absorbs up to 30% of its weight in moisture. It’ll keep you warm and dry even when it’s wet.

2. Merino wool is good for you and the environment; it’s a natural fibre. Any loose fibres that come out in the wash break down. You won’t be adding plastic to the ocean and that’s good for everyone worldwide.

3. Merino wool is known for its softness and comfort, but one thing’s for sure - all Norsewear merino wool products are great to wear, to live, work and play.